The February issue of Law Practice Today, the ABA Law Practice Management Section's Webzine is out -- here's a preview of what's inside:
FEATURES
Deciphering the Chatter That Matters
Listening Platforms Provide Insight Into Clients, Prospects and Industry Trends
By Stuart Goodman
Intel on clients, industries and competition is out there. Getting the information organized is the real challenge. Tools, like listening platforms, present a solution for trying to make sense of it all so that you can make informed marketing and business development decisions.
How QR Codes Can Benefit Your Law Practice
By Al Quintana
More than 5 percent of Americans now use QR code (Quick Response) reader technology on their SmartPhones to gain fast insight on a variety of things, including deeper insights on the businesses and organizations who post them on promotional materials.
Don't have time to read the whole article? Skip down and read the 10 practical tips on how a law practice can benefit from the use of QR codes.
Becoming a Mind-Mapping Jedi
By Dave Maxfield and Richard Serpe
From ABA TECHSHOW 2011
Litigators and transactional attorneys alike are finding mind mapping software an incredibly useful new tool. By graphically organizing notes, this software allows for a visual and creative way to record ideas and information.
If you liked this article, the ABA Techshow 2012 might be the place for you -- it's happening at the end of March in Chicago.
Renegade Smartphones Threaten Business Security
By Sharon Nelson & John Simek
With technological developments outpacing corresponding security measures for SmartPhones, law firms have been slow to react by tying down their mobile devices.
Hmmm... this should give you pause, "Consistently, the trade press is reporting that concerns about SmartPhones are outrunning concerns about cloud computing, which has for several years been a major worry for security specialists."
MANAGEMENT
Technology Tames the Records Beast
By Edward Poll
It is a lawyer's ethical duty to protect all documents on behalf of clients. Failure to keep files safe is a failure in the overall duty to act competently in the best interests of a client. This can create a problem, especially with small firms. Now, however, technology can be a lawyer's ally in this battle.
Use technology to help you get out from under all of that paper!
Backing Up and Recovering From a PC Crash
By Andrea Cannavina
It's not a question of if your PC will fail, but a question of when. Your IT and practice processes are not complete without a system to automatically and routinely back up your practice data and computer files. This article provides some practical considerations when it comes to backing up.
I wrote about backing up your law practice on Lawyerist at the end of last year after I had a PC problem -- it's always good to be sure your backups are up to date and working!
MARKETING
The Marketing Dashboard: Real Time Cataloging of Business Development Statistics
By Suzanne Donnels
Assessing the value that a marketing department or business development activities can contribute to firm revenue is one of the more challenging questions to answer.
The idea of a marketing dashboard is an interesting one - can you think of other items that could be incorporated into such a dashboard?
And there's more, including this month's meet the women rainmakers and career paths segments, a report on the LPM section's support of the ABA's new partner and in-house counsel conference, so check out the Law Practice Today webzine online.
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