What Not To Say On Your Website

Michelle Goldin of has a wonderful post this week on things not to say on your website. Her list of items makes me cringe but sadly, they’re far too common on law firm websites – things like the combined total years of experience of all of the lawyers in a firm, and the ever-present ‘full service’ law firm. She also lists a number of alternatives to use for commonly overused terms on law firm websites. It’s a must read.

If you’re interested in reading more about websites, you might be interested in my earlier posts:

Is Your Packaging Distracting From Your Message?
Are You Educating Your Clients and Prospects?
Have You Forgotten The Most Important Thing to Consider About Your Website?
Is Your Website Really What Your Clients Are Looking For?  and
More On Client Experience: Can Your Clients Find What They’re Looking For On Your Website?